Content is often considered an online business owner’s primary resource. It drives traffic. It helps make a sale. It provides authority, credibility and liking – all buying triggers. It also helps you market your business. Unfortunately, many business owners write their content without any direction or purpose in mind. They may write fantastic content. Yet […]
5 Secrets to Unlocking Writers Block
There comes a time in every online marketer’s life when they run out of things to write about. For me the last month has been a real desert. So I decided to break my writers block by writing about writing. My thought being that this was a constructive way to try to work my way […]
4 Quick Tips To Get More Out of Your Next Social Media Campaign
Using social media to promote your business is rarely effective without some type of organized, deliberate strategy. Short term, haphazard approaches just use up valuable time. You need to make it a specific part of your marketing plans by designing long-term campaigns with concrete goals. Here are a few tips for running a social media […]
Little Things = Big Impact: Remember to say thank you
Sometimes in our crazy busy lives the little niceties get overlooked and forgotten. I know I am as guilty of this as anyone. But sometimes I get reminded unexpectedly how powerful a simple thing like saying “Thank You” can be. Earlier in March I took part in a joint list building venture. There were dozens […]
Pin It! Using Pinterest to Promote Your Business
Pinterest may have started out as a place for women to share product images, but its meteoric rise as a social network makes it a great place for businesses too. Think of it as a place to share ideas in a visual way and be creative about how you can profit from that. Users on […]