Hanging all your Facebook marketing hopes on the number of fans you’ve attracted – and ignoring all else – is a big mistake. You see, every single piece of advertising or marketing you do, both offline and online, should be tracked and analyzed for results. The only possible way any marketer can understand whether their […]
Facebook Mistakes – Focusing on What YOU Want Instead of What THEY Want
Obviously, the primary reason most people go into business is to make a profit. In order to do this, they need to find new and interesting ways to keep bringing in new customers. Offline marketing tactics usually involve trying hard to spread your sales message as far and as wide as you possibly can. The […]
Facebook Mistakes – Focusing on Fan Numbers
Plenty of business owners believe that having massive fan numbers on their Facebook page will automatically mean huge profits in return. This simply isn’t true. The number of people who ‘Like’ your page might seem enormous, and might be a fun number to throw around to impress friends, but what does it really mean for […]
Facebook Mistakes – Broadcasting Your Message
Mastering the techniques behind solid, effective Facebook marketing efforts doesn’t have to be difficult. In fact, as long as you can avoid making a few very common mistakes, you should find your efforts are rewarded very well. Let’s take a look at some of the more detrimental mistakes far too many marketers make when they […]
Are You Ignoring Your Facebook Timeline’s Ability to Boost Your Visibility
So very many businesses are not taking full benefit of Facebook’s cover page and timeline features. Don’t be one of them. Stand out from the crowd (and your competition). There is more opportunity than ever before to use your Facebook Timeline to drive more traffic to your website. Instead of just doing your regular status […]