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Affiliate Marketing Crash Course

August 9, 2012 by JodieB Filed Under: Affiliate Marketing

What is affiliate marketing? In a nutshell, affiliate marketing is online promotion of a vendor’s products for a commission. The affiliate sets up a website in which they promote a variety of products related to their niche for a commission. All of the sales tracking is done automatically behind the scenes and affiliates are paid […]

Infoproduct Crash Course

August 7, 2012 by JodieB Filed Under: Marketing Tips & Strategies

What is an infoproduct? An infoproduct is information on a specific topic delivered in different formats. Popular formats are ebooks, ecourses, video and/or audio courses, print courses or a variety of all of these. Infoproduct means information packaged in a product. How can I get started selling infoproducts? The best starting place is to write […]

Are Your Sure Your Email Is Safe? Five Email Safety Tips

July 31, 2012 by JodieB Filed Under: Email Marketing

Everybody is tweeting, IMing and texting, but e-mail still the main  communication workhorse both at home and for buisness.  Unfortunately, many people, even the technically savy, sometimes still ignore the basics of e-mail security. Because e-mail is such an important communication tool it is the the most common way you can be attacked by phishers, […]

Repurpose, Recycle and Reuse Your Valuable Content

June 7, 2012 by JodieB Filed Under: Improve Your Website, Marketing Tips & Strategies

Content is an investment. You spend a lot of time writing it. You probably also spend a lot of time planning and researching it. It makes good business sense to make the most of your investment. When you repurpose and reuse your content, you maximize your return.   Here are five tips and ideas to […]

Who are you up against? Five Questions to Ask about Your Competition

June 5, 2012 by JodieB Filed Under: Improve Your Website, Marketing Tips & Strategies

Understanding your competition is important. When you understand them, you can position your business to stand apart. You can create an effective SEO and keyword development strategy. You can maximize your competition. And finally, you can position your products and services to sell. When you created your business plan, you likely did a competitive analysis. […]

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